The Ripen

Ripen is a company in the process of creation. The proposal is to be a ‘holding’ of information management in its own system, where its customers have specific tools for their needs.

The company intends to work in software development, seeking security and credibility in its deliveries.

Liquid shapes, iridescent light and violet tones set the brand’s atmosphere — balanced with images of connected people, reinforcing the human side of technology.

The symbol is born from the letter R, joined with the fingerprint — a sign of unique identity and security — and built on the golden ratio, bringing balance and harmony to its curves.

A rounded geometric sans-serif that echoes the symbol’s curves and keeps reading light and contemporary.

Two violets carry the brand’s energy and innovation; graphite and light grey bring sobriety and credibility.

From the website — “Ripening technology for a better tomorrow” — to print and stationery, the identity stays consistent across every touchpoint.